# Employer Brand Labs

> Employer Brand Labs helps mid-market companies answer one question: why
> should the talent your business depends on choose you? Its flagship
> offering, the Hiring Advantage Blueprint, is a four-week, fixed-scope
> sprint ($15,000 to $20,000, depending on company size) that replaces
> traditional EVP projects with practical source material for recruiters,
> hiring managers, career sites, and AI tools.

Founded by James Ellis, author of Talent Chooses You and Becoming
Choosable. Based in Chicago.

## Core pages
- [Hiring Advantage Blueprint](https://www.employerbrandlabs.com/hiring-advantage-blueprint):
  What the Blueprint is, its nine deliverables, and how it differs from a
  traditional EVP project
- [How It Works](https://www.employerbrandlabs.com/how-it-works): The
  four-week timeline, process, pricing, and FAQs
- [Contact](https://www.employerbrandlabs.com/contact): Book a Blueprint call

## Resources
- [The Business Case for Employer Branding](https://www.employerbrandlabs.com/complete-business-case-for-employer-branding):
  Arguments for the CFO, COO, CHRO, CMO, CTO, and CEO
- [Employer Brand Buyer's Guide](https://www.employerbrandlabs.com/employer-brand-buyers-guide):
  Side-by-side comparison of 25+ employer brand and EVP vendors
- [The 2029 Manifesto](https://www.employerbrandlabs.com/the-future-of-employer-branding-the-2029-manifesto):
  Where employer branding goes as AI floods recruiting with generic content

## About
- [About James Ellis](https://www.employerbrandlabs.com/about)
- [Speaking](https://www.employerbrandlabs.com/speaking): Keynotes for TA
  and business leaders