How Your Employer Brand Is Born

Understand all the elements that create and communicate your employer brand to the world.

If our goal is to establish and share our employer brand, you need to understand where it comes from, where its roots are first. The communication of the brand must connect to these ley lines of power, or else you brand falls apart. A building next to the river must account for the natural changes of the river (flooding and drought), or it will eventually get washed away.Read complete article at TalentEconomy.io