Blogs, Pods and Quotes

Hi. I'm James Ellis, the employer brand nerd.

I've been helping companies of every shape and size understand their own employer brand and how to leverage it to attract and retain great talent.

These are places I've spoken and written over the years.

Enjoy!

October 27, 2020

A-Players Podcast

86% of people listening to this episode had an epiphany and completely revamped and turbocharged their employer branding.

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October 14, 2020

On the Worldly Marketer Podcast

James explains the basic concept of Employer Brand, how it’s directly connected to brand building overall, why companies need to get clear on their Employer Value Proposition, and why that EVP needs to be part of their global branding and marketing strategy.

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September 16, 2020

Episode 17: You Are What You Reward — How Incentives Reveal Your Employer Brand

This week we welcome James Ellis to the podcast. A self-proclaimed employer branding "nerd", James is a leading voice in the world of talent acquisition

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August 10, 2020

The CandEs Shop Talk with James Ellis

The CandEs Shop Talk Podcast welcomes James Ellis, Employer Brand Nerd, Podcaster, Author and a proud Candidate Experience advocate.

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July 29, 2020

20 Questions with James Ellis

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July 14, 2020

New Research Reveals Misconceptions and Macro Trends in Global Hiring Strategies

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June 30, 2020

The 16 Best Employer Branding Books (That Aren’t About Employer Branding)

There are a number of good books out there on employer branding. But the ones that have helped me the most have nothing to do with branding at all. 

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June 25, 2020

Turn Hunter-Gatherers Into Farmers: How Modern Talent Acquisition Can Adopt Millenia-Old Evolutionary Changes to Hire Better and Faster

For decades, talent-acquisition teams have been built around the idea that all talent must be found externally, over-optimizing tools and processes around the theory that the best hire is going to start as a stranger. Recruiters have been trained in a hunter-gatherer model to ignore some of their best talent sources just because they didn’t match up to that idea.

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June 16, 2020

The CMO's Guide to Employer Brand

In a world where nothing seems “settled,” why should marketing care about its company’s employer brand? If we examine what employer brand is currently and what it is becoming, then yes, marketing should care. But you might be surprised by the ways marketing and employer brand can support one another to achieve their own goals.

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May 18, 2020

Get Branded: How to Improve Your Online Employer Branding to Attract the Modern Job-Seeker

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May 12, 2020

Attract: Creating, Executing and Measuring a Talent Attraction Strategy

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May 8, 2020

Talent Chooses You: Hire Better With Employer Branding

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Hi. I'm James Ellis.

Having spent the better part of a decade developing employer brands and EVPs for Groupon, Roku, Enova, Recursion, Telecare, TradeShift, Gearset, CreditShop, and others, I focus exclusively on helping companies build and activate their employer brand so that they can compete (and win) against much larger companies. How? By creating and growing the next generation of employer brand leaders, managers, and specialists.

That's why Google calls me the employer brand nerd.

Employer Brand Labs, LLC

EBL is dedicated to bringing the power and value of employer branding to every single company, regardless of size, industry, or region.

You can be an employer not just of "choice," but of desire.

If you're ready to start attracting great talent to you instead of chasing it, reach out.
Contact:
James Ellis [LinkedIn]
[employerbrandnerd@gmail.com]
421 W Melrose St
Chicago, IL 60657