Blogs, Pods and Quotes

Hi. I'm James Ellis, the employer brand nerd.

I've been helping companies of every shape and size understand their own employer brand and how to leverage it to attract and retain great talent.

These are places I've spoken and written over the years.

Enjoy!

December 8, 2022

Talent Acquisition Leader's Guide to Employer Branding

Most TA leaders still have a skewed or outdated idea of what employer branding is and can do, which is unfortunate because EB makes every part of TA better.

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November 18, 2022

Value-led Employer Branding with James Ellis

We spoke to employer brand expert James Ellis on the subject of brand values, and what it takes to go from a statement to having talent believe in you.

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October 25, 2022

The Falsehoods We Tell About Employer Branding

What’s missing in the conversation within recruiting is not the idea of employer branding, but the day-to-day realities of how recruiters can use it every day. To do that, let’s dispel some myths.

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September 28, 2022

Tech Hiring Newscast with James Ellis and Shally Steckerl

Shally Steckerl, Founder & CEO The Sourcing Institute Foundation and Global Head of Talent Sourcing and People Analytics, LTK talks to me about the specialization of sourcing and strategies for how to find talent.

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September 22, 2022

Why Recruiters Need Employer Branding

On the Distinctly Digital Podcast, hosts Steve Gipson and Ryan Berger sit down to talk about employer branding with a bona fide expert and employer brand nerd, James Ellis. Listen to learn more about what employer branding means to TA,

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September 21, 2022

Tech Hiring Newscast with James Ellis and Jay McCulloh

I interview Jay McCulloh, Talent Acquisition Consultant at PageUp on to discuss how tech recruiting has evolved over the past 5-10 years and how to engage this talent audience.

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September 20, 2022

Could sugarcoated job descriptions be impacting your recruitment efforts?

In this podcast episode of the Recruitment Hackers podcast, Max and James Ellis of Employer Brand Labs debate the impact of application volumes on recruitment efforts. Listen as they tackle how factors like job descriptions and much more can make or mar the volume and quality of candidates that apply for your vacancies.

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September 14, 2022

Tech Hiring Newscast with James Ellis and Jessica Rose

With tech unemployment rates of half of the overall unemployment rate, the challenge that Tech recruiters face is unprecedented. And it’s not going to get easier anytime soon. A Korn Ferry study found that unless we attract more high-tech workers, by 2030, the US could lose out on $160 billion+ of annual revenues. Watch this interview to find out more!

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August 29, 2022

Matthew Rolnick w/Yaymaker Talking Employer Branding with James Ellis w/Employer Brand Labs

James Ellis shares his definition of Employer Branding as well as tips regarding what companies can do to improve Employer Branding, Employee Engagement and Corporate Culture.

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August 25, 2022

Mind The Gap: How Recruiting and Employer Brand Can Fix Each Other

Employer branding, when properly implemented and installed, is a force multiplier for recruiting. Recruiting, in turn, keeps employer branding from spinning off into its own hype machine. Independently, they support the business, but together they can create a compelling message that is specific, attractive, different, and real, the paradigm of strong recruitment for any company.

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July 12, 2022

Employer Branding T.I.P S05Ep.6 | “Better”, not “More”

We talked about some of the core challenges associated with the employer brand function, but also about #myths, #storytelling, human-centric #EVP, and a lot more.

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June 1, 2022

Disrupting Recruitment with Bradley DiPaolo

In this episode of Disrupting Recruitment, we have none other than James Ellis, the Employer Brand Nerd. We talk about saffron, his views on employer branding, how to differentiate, his $400 employer branding campaign and sidewalk chalk.

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Hi. I'm James Ellis.

Having spent the better part of a decade developing employer brands and EVPs for Groupon, Roku, Enova, Recursion, Telecare, TradeShift, Gearset, CreditShop, and others, I focus exclusively on helping companies build and activate their employer brand so that they can compete (and win) against much larger companies. How? By creating and growing the next generation of employer brand leaders, managers, and specialists.

That's why Google calls me the employer brand nerd.

Employer Brand Labs, LLC

EBL is dedicated to bringing the power and value of employer branding to every single company, regardless of size, industry, or region.

You can be an employer not just of "choice," but of desire.

If you're ready to start attracting great talent to you instead of chasing it, reach out.
Contact:
James Ellis [LinkedIn]
[employerbrandnerd@gmail.com]
421 W Melrose St
Chicago, IL 60657