Blogs, Pods and Quotes

Hi. I'm James Ellis, the employer brand nerd.

I've been helping companies of every shape and size understand their own employer brand and how to leverage it to attract and retain great talent.

These are places I've spoken and written over the years.

Enjoy!

September 11, 2015

If prospects and candidates paid your salary... #recruitingcontent

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August 31, 2015

The Two Ways Content Drives Recruiting (and How to Measure its Value)

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August 28, 2015

Infographic: Two Ways Content Drives Applications

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August 28, 2015

Infographic: How Content Impacts Applications

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August 17, 2015

If your recruiting content isn't interesting, neither are you

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August 14, 2015

Recruiting on social media doesn't mean you're being social #socialrecruiting

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August 12, 2015

You can't get the best talent looking like everyone else #recruitingcontent

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August 7, 2015

To you, it's just a job rec. To prospects, it's a life change. #recruiting

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August 3, 2015

Job descriptions are simply not enough #recruiting

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July 28, 2014

The Talent Acquisition Gym

<p>The best digital talent acquisition tactics aren't achieved once, they need to be repeated over and over. You don't get fit exercizing once, you get strong and powerful going to the gym over and over. Welcome to the talent acquisition gym!</p>

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June 14, 2014

Your Social Media ROI for Talent Acquisition

<p><span style="font-size:15px">This two-part blog post defines the two different types of social media models talent acquisition can use, and the the KPIs that can be associated with each.</span></p>

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April 21, 2014

The Power of Positioning: You Don't Have To Be Scared of Google

<p>In the same way that Target and Walmart show off their positioning via subtle and not-so-subtle cues within all their marketing materials, what you are saying in your job descriptions, career site, and talent acquisition collateral tells people what your position is, either for the company, the department or the role.</p>

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Hi. I'm James Ellis.

Having spent the better part of a decade developing employer brands and EVPs for Groupon, Roku, Enova, Recursion, Telecare, TradeShift, Gearset, CreditShop, and others, I focus exclusively on helping companies build and activate their employer brand so that they can compete (and win) against much larger companies. How? By creating and growing the next generation of employer brand leaders, managers, and specialists.

That's why Google calls me the employer brand nerd.

Employer Brand Labs, LLC

EBL is dedicated to bringing the power and value of employer branding to every single company, regardless of size, industry, or region.

You can be an employer not just of "choice," but of desire.

If you're ready to start attracting great talent to you instead of chasing it, reach out.
Contact:
James Ellis [LinkedIn]
[employerbrandnerd@gmail.com]
421 W Melrose St
Chicago, IL 60657